Real life happens between the test conditions.
SoftShox is an adaptive impact technology built for humans, not crash test dummies.
Traditional pads create point protection - designed to pass a few lab tests based on outdated assumptions and over-simplified averages. So your protection works only Some of the time.
SoftShox is different. Our state of the art wearable hydraulic pads adapt and respond continuously to changing impacts - any Angle, any Blow, any Condition - so you are Always protected.
Science Forward.
Built by doctors and scientists with decades of brain injury expertise. Invented in Stanford, advanced through NIH-supported research.
Athlete Approved.
“A huge difference maker. I feel better after games and the chinstrap is comfortable too.”
— Elijah Higgins, NFL Athlete
Human to the Core
We are athletes, service members, and parents who are passionate about protection so you can live, work, and play with confidence.
What is your passion?
Our team is building SoftShox into many different products. Be the first to know about new product releases by signing up for product alerts.
Cycling
Industrial
Football
Snow Sports
